Every enquiry in one place
Website forms and emails to your enquiry address are saved to your CRM or a shared spreadsheet, with where each came from and when. Ad lead forms can join them where the platform's API allows.
Enquiry follow-up automation that notices when nobody has replied.
Enquiry follow-up automation sends each enquiry to the right person and tells the customer it arrived. If nobody replies in the time you set, a reminder goes out.
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Enquiries get lost between inboxes.
The website form goes to an info@ address that several people read, and each assumes someone else replied. Phone messages end up on sticky notes. A quote goes out and nobody follows it up. You only hear about the enquiry that waited for days when the customer complains. Some never complain. They go elsewhere.
What it does.
Routes every enquiry and chases the ones nobody answered.
Sent to the right person
Rules you set decide who gets each one, for example by service or area. An AI step can sort messages that fit no rule, and a person checks its choice.
A confirmation for the customer
The customer gets an email straight away saying you have their enquiry and what happens next. You write it once. We agree which messages go out on their own and which wait for a person.
Reminders when nobody replies
If an enquiry is still unanswered after the time you choose, its owner gets a reminder, then a manager does. After a quote, a follow-up can go to the customer at the timing you set.
Bring an enquiry that slipped through.
Tell us how it arrived and who should have answered it. Then list every place enquiries reach you and the tools your team already uses, such as a CRM or a spreadsheet.
How we build it.
In this order, and nothing goes live before you have tried it.
Map where enquiries arrive
We list every way enquiries reach you today and who reads each one. The email address painted on the van counts too.
Agree the rules
We agree who handles each kind of enquiry and how long one may wait before someone is reminded. Then we write the confirmation the customer receives.
Build and connect
We build it in n8n, Zapier, Make or custom code, depending on your tools, and check what each one allows first. Every run is logged, so you can see what happened to each enquiry.
Test every route
We send test enquiries through each route, including one with no phone number and one at 11pm on a Sunday, and check that each reaches the right person.
Where it fits.
What it looks like in a few kinds of business.
Law firms
First enquiries and conflict check details, without legal advice.
Home services and trades
Collects job details for quotes and flags emergencies while you work.
Event and wedding venues
Date and capacity questions, with tours booked for your coordinator.
Recruitment agencies
Candidates and hiring companies, each sent to the right desk.
Questions we hear.
Will automatic replies sound robotic?
You write the confirmation yourself, in your own words. Anything beyond a confirmation can wait for a person to check it before it goes out.
What happens if a step fails?
The workflow keeps a log of what it did. A failed step sends an alert, and the enquiry waits for review.
Can it follow up with customers who go quiet?
Yes, by email at the timing you choose. You decide how many follow-ups go out and when they stop. Marketing emails need the customer's permission.
Do we need a CRM?
No. A shared spreadsheet is often enough to start. If you already have a CRM, enquiries go there, where its API allows.
The services behind it.
Show us where enquiries arrive today.
A list of your enquiry routes and who answers each one is enough to start. The consultation is free, over Google Meet, a voice call or text.